Startup Website or Mobile App : Build In-House or Outsource?

The difficulty is not making a decision, it is living with the consequences

Micah Baldwin, Co-Founder – graphic.ly

A dilemma faced by many Startup Founders when they reach the stage of building the website and/or mobile app for their Startup Idea – Should I build a team in-house or should I just outsource the work to an agency?

There is a 3rd aspect to it too these days – Some components can even be picked up off-the shelf and integrated in a plug-n-play fashion inside your website and mobile app.

Here is a concise pictorial representation of all my thoughts based on my experiences with Startups I have coached and consulted.

a) A simple flowchart which will ease the tough decision about whether you should build a team in-house or outsource or pick off-the-shelf components based on various business parameters like the core vision, available funding and agility expected.
b) If you decide to outsource ensure that these roles are satisfied by someone or the other in the agency team so that you get the quality that you want.
c) Pros and Cons of both approaches.