
THE GREY CELLS - BY
DR. ANU KHANCHANDANI
STARTUP COACH & MENTOR
DR. ANU KHANCHANDANI
STARTUP COACH & MENTOR
Empowering Startups since 25+ years -
From Idea Validation to Investor Pitch / Funding
1-1 Startup Mentorship and Online Workshops
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Do you want me to mentor you on your Startup Journey?
Two Paths to Assistance
Personal mentoring by Dr. Anu Khanchandani covers creating a business plan, aiding in setup, website/app development, marketing, and crafting an investor pitch within 6 weeks. BOOK A CONSULTATION

Startup Incubation Expertise
Benefit from Dr. Anu Khanchandani's seasoned guidance in nurturing innovative startups.
Tailored Mentorship
Access personalised programs to refine startup visions into investor-ready pitches.
Diverse Industry Experience
Leverage Dr. Anu Khanchandani's 25-year diverse industry experience for invaluable startup success insights.
Investor Pitch Refinement
Discover how to structure your pitch, articulate your value proposition, and strategically present your startup's unique selling points to captivate and engage investors
Practical Startup Insights
Gain tailored, real-world knowledge drawn from relatable experiences, providing actionable strategies to navigate challenges and maximize opportunities unique to your startup's journey.
Community & Networking
Engage in a collaborative environment for holistic startup growth with like-minded folks from various backgrounds in exclusive chat groups.
Shravan Kumar2025-02-08Trustindex verifies that the original source of the review is Google. I'm thrilled to recommend Dr. Anu as a startup coach! She had a profound impact on the startup project that we worked on, teaching us valuable lessons on data management, tool selection, and so much more. What impresses me most is her ability to identify blind spots and educate us on crucial aspects we didn't even know we needed to address. Dr. Anu's expertise, mentorship, and enthusiasm have been instrumental in our progress. If you're looking for a guide who will help you navigate the startup journey and uncover new opportunities, Dr. Anu is the perfect choice. I'm grateful for her guidance and confident that she'll have a similar impact on others. Ashish Sharma2025-02-07Trustindex verifies that the original source of the review is Google. I have worked with Anu ma'am in the past, and she has been very supportive and instrumental in my growth. She is not only connected with new technology and its implementation but also knows how to market it effectively. She is a great leader and a helpful resource when building something from scratch. Khushboo Only2025-02-07Trustindex verifies that the original source of the review is Google. Having witnessed Dr. Anu Khanchandani Ma'am step into the role of mentoring and guiding startups, I can confidently say she is absolutely fantastic! Her deep expertise, insightful guidance, and unwavering support make a tremendous impact on early-stage businesses. She not only provides strategic direction but also empowers founders with the confidence and clarity they need to navigate challenges. Startups that have the privilege of being mentored by her are in truly capable hands. tabassum musa2025-02-07Trustindex verifies that the original source of the review is Google. An exceptional mentor who provides invaluable guidance and support. Their insights, encouragement, and expertise have truly helped me grow both professionally and personally. Highly recommended! Utsav Sharma2025-02-07Trustindex verifies that the original source of the review is Google. Vishal Punwani2025-02-07Trustindex verifies that the original source of the review is Google. Best services Sanyam2025-02-07Trustindex verifies that the original source of the review is Google. Amazing experience. We were a very early stage startup and have come to Anu mam for guidance. Their responses and solutions were outstanding, we implemented it and got an amazing result. ALOK KUMAR2025-02-07Trustindex verifies that the original source of the review is Google. Helpful Mentor.Google rating score: 5.0 of 5, based on 8 reviewsVerified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Facts
WHY THE GREY CELLS?
Dr. Anu’s individual consultations, courses, and personalised workshops have significantly impacted the daily hurdles encountered by budding startup founders.



Dr. Anu Khanchandani – An Engineer, Entrepreneur, Coach and Mentor since 1997 with a Doctorate of Business Administration in Entrepreneurship has been featured on well-known global platforms like WeAce where she was chosen one of Top 12 She for She Women Trailblazers. She is an ISB Alumnus and also a member of The Indian Coaching Federation. She is on the advisory board for multiple startups.
ENGINEER
Career as a software engineer in Syntel(India), Delta Airlines (USA), Reuters Asia (Singapore).
ENTREPENEUR
Led a team of remote developers, testers and took up software development projects.
COACH
Went on to setup The Grey Cells to impart startup knowledge via courses and workshops.
MENTOR
Co-Founded Fintoo and mentored more than 50 startups from idea to funding.

THE 7-STEP STARTUP SUCCESS FORMULA - DR. ANU KHANCHANDANI
Every entrepreneur’s journey is a mix of failures and successes. The probability of failure is higher, however, there is a way to grow and keep growing until you build a successful startup. This book is one such guide to help you with 7 formulas for your success.